PG tip Evaluation

Create your own user feedback survey














Evaluation
Section 1. The brief 

a. What was the brief?




the brief some get stress and go's home and tries to relax by play a game but nothing works and then he drinks tea and he feels much better   b. What was your chosen product and how did you decide, as a group, to choose it?

the product we had chosen was PG tip. we decide that it was the easy to do because we already had what we need to do the advert

c. Who is the current target audience for the product and who did you decide to appeal to? Why?
the current target was young audience around 18 to 24becasue less people drink tea around that area

Section 2. The finished product & feedback 
a. How did you collect the feedback (comments from others) on your finished
advert from your target audience? Provide a summary of the main points.
I first send out email to my family and friends and post the survey on Facebook with the video for people to watch then I collet the responses and readied through them picking the best one and deleting the troll ones. 
b. Appropriateness to audience: do you think you managed to get the main message to your target audience you specified in pre-production. Would the advert have an appropriate impact on them? 
i think i manage to get my message across because  the advert was clean and it show the man get stress and when he drink the tea  


c. Think about the technical and aesthetic qualities of your advertisement. Analyse your use of: mise-en-scene; camera; editing and sound.
the feed back was good they said that the editing and sound was good  just the camera work need to improve   d. Effectiveness of content: Do you think your finished advert effectively sells the product to the specified audience through its storyline/narrative?

yes because the story line show are message because it showed a man getting stress and drinking tea to clam down 

e. What was the effectiveness of the persuasion techniques you used to sell the product?
we didn't have any  persuasion techniques 
f. Clarity of communication: what was the message you were trying to send to the target audience? What were the main techniques you used to send that message? e.g., I wanted to tell teen audiences that drinking Bovril is not just for older people so I used younger actors and hip/colloquial language to appeal to them in the hope that young audiences would identify with them.
The message we were trying to send was tea can help you release stress and help you relax. the way we did this was  have the actor be stress for a assignment and he drinks tea and he relax. are target was to show that anyone can drink tea to help them relax   g. Overall, do you feel your advert is fit for purpose? i.e., does it look professional and does it comply with advertising regulations? You must extract information from the ASA / BCAP code here.
are advert was fit for purpose and I think it look professional and also fits in with the BCAP code
Section 3. Personal reflection 
a. How does the final advertisement compare with your original intentions?
The Advert change when filming as will change it half way through because we like the new ideas that were presented. for example we cut a lot of the film in editing because the cameraman was seen in the shot or the focus when ____. also the end bit of are advert had someone speaking and are tutor said to cut it out and show us how to do a text version of it, using Photoshop to do it. we also
Reflect on your documentation, e.g., you storyboards and other pre-production, final advertisement and audience / peer / tutor feedback.
The main the story line was different to are storyboard because we had to change different thing as we when a long.  







b. Self-evaluation: Reflect on how satisfied you are with your final advert. Would you do anything differently if you were to undertake the task again? Finally, evaluate your own involvement in the project.



I found that are advert when very well there are some improvements I would do re do some of the camera shots.